VICTORIA, Tarlac (Jan. 21, 2026) – The town of Victoria is alive with anticipation after the news broke that a Jollibee branch will soon open its doors, marking a significant milestone in the town’s progress.
Mayor Rex Villa Agustin personally welcomed representatives from Jollibee Foods Corporation (JFC) during a courtesy call at the Municipal Hall earlier. The meeting was held in preparation for the upcoming Ground Breaking Ceremony, signaling the official start of construction for the much-anticipated fast-food outlet.
In a statement posted on his Facebook page, Mayor Agustin expressed his enthusiasm, declaring, “Bida ang saya dito sa Bayan ng Victoria!” He emphasized that the project reflects the growing confidence of the private sector in Victoria’s economic potential and development trajectory.
The establishment of Jollibee in Victoria is expected to bring multiple benefits to the community, including the creation of new job opportunities, a boost in local economic activity, and improved access to popular dining options for residents.
“Ang proyektong ito ay patunay ng patuloy na pagtitiwala ng pribadong sektor sa kakayahan at potensyal ng Victoria bilang isang lugar ng kaunlaran at oportunidad,” Mayor Agustin added. “Malaki ang maitutulong nito sa paglikha ng trabaho, pagpapalakas ng lokal na ekonomiya, at mas maayos na serbisyo para sa ating mga kababayan.”
The news has been met with positive reactions from residents, many of whom look forward to the convenience and employment opportunities the new branch will bring.
No specific date for the groundbreaking has been announced yet, but the local government assures the public that preparations are underway for a smooth and timely project rollout.
JFC has yet to release an official statement, but the partnership with the LGU of Victoria signals a continued expansion of the brand in key municipalities across the country.
The people of Victoria now eagerly await the day when the iconic Jollibee will welcome customers in their own hometown—a sweet symbol of progress and community joy.

